Debt Research Project Case Study




Debt Project Case Study


Design a better way for users to learn about finances that are struggling with debt.

Problem

We conducted a survey and interviewed 3 people that are struggling with debt. It is found that the major pain points of having debt is, not having budgeting skills and not being educated in money & management skills.

Solution

Teaching people how to budget and develop money management skills.

Reflections and Project Participation

I collaborated on this project with Erin Williams who also attends Bethel School of Technology.

Learned

While working on this project, I learned that it is easier to think of interview questions after conducting a survey. I feel like we got the most information about the users from the card sorting. During the card sorting, I noticed how some people sorted the cards by priority within the categories and some just sorted just by category.

Favorite Part

My favorite part was creating the wireframes because I could start taking the pictures in my mind and put them to the computer. That is what I am great at, using software to create

Least Favorite Part

My least favorite part was doing the survey and interviews.

If There Was More Time?

If I had more time, I would have spend more time on the wireframes to add more detail.

Research Process

Focused on users age 18-80 who have debt and are trying to become debt free

Key Insights

We conducted surveys and interviews

  • Users want to learn more about getting out of debt
  • Budgeting tools
  • Money management skills
  • Be disciplined in spending / impulse buy too much
  • Majority of users want to be able to save, invest, start a business, and have dreams they want to accomplish
  • Users want to be able to give more and help others
  • There are a lot of fear based training

Card Sorting

Key Insights

  • Christina’s users were joking that it was an IQ test, it was like a game
  • Jeff’s thought process:
    • Divided in what is something I do
    • What is something in the future
    • What is already happening
    • What am I going to be learning
  • Erin’s Mom Friend thought process:
    • Had a mapping mentality
    • Organizing it – what are skills
    • What is something I am going to be creating
    • What is something that I am going to be planning for the future
  • There were a lot of topics the users agreed on. Some users were quicker, some took longer and put more thought into it
  • Everyone said they enjoyed doing it and it was easy to find people who wanted to participate
  • 3 out of 4 people that Christina did the card sorting – organized the topics by priority within their categories
  • Brad wanted to add the topic “Tithe” under budgeting category

Personas

Site Map

Low Fidelity Wireframes

Sign In / Sign Up

Home Page

Create & Manage Budget

Tools & Education

Blessing Others

Original User Flow Idea

This is the original user flow idea before changes were made during the wireframes process.

Sign In / Sign Up

Create & Manage Budget

Tools & Education

Planning For Future

App Ideas